Searching Books & More : "Choice"

Park, C. Whan X
3 results found in Books & More
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The effects of involvement and executional factors of a television commercial on brand attitude formation

Published: Cambridge, Mass. : Marketing Science Institute, 1984
Format: Print
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Handbook of brand relationships

Published: Armonk, N.Y. : M.E. Sharpe, c2009
Format: Electronic Resource, Remote
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Cover images provided by Open Library

Handbook of brand relationships

Published: Armonk, N.Y. : M.E. Sharpe, c2009
Format: Print
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