Searching Books & More : "Choice"

Consumer behavior X
13 results found in Books & More
RSS
Cover images provided by Open Library

Erosion and variability in brand loyalty

Published: Cambridge, Mass. : Marketing Science Institute, c1996
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

The long-term impact of promotion and advertising on consumer brand choice

Published: Cambridge, Mass. : Marketing Science Institute, c1996
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

The soul of the new consumer : the attitudes, behaviors, and preferences of E-customers

Published: New York : Allworth Press, c2000
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

Brand hijack : marketing without marketing

Published: New York : Portfolio, 2005
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

Building brands & believers : how to connect with consumers using archetypes

Published: Chichester : Wiley, 2002
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

Determining inter-brand substitutability through survey measurement of consumer preference structures

Published: Cambridge, Mass. : Marketing Science Institute, 1991
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

Approximating prudence : Aristotelian practical wisdom and economic models of choice

Published: New York : Palgrave Macmillan, 2012
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

Published: New York : Crown Business, c2011
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

Consumers' perceptions of the assortment offered in a grocery category : the impact of item reduction

Published: Cambridge, Mass. : Marketing Science Institute, c1997
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

Nudge : improving decisions about health, wealth, and happiness

Published: New Haven : Yale University Press, c2008
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

Product experience

Published: San Diego, CA : Elsevier, c2008
Format: Print
Retrieving Holdings Information
Cover images provided by Open Library

Creating images and the psychology of marketing communication

Published: Mahwah, N.J. : Lawrence Erlbaum Associates, Publishers, 2006
Format: Print
Retrieving Holdings Information