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The Birth, life, and death of a cross-functional new product design team

Published: Cambridge, MA : Marketing Science Institute, 1996
Format: Print
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Bringing your product to market--in less than a year : fast-track approaches to cashing in on your great idea

Published: Hoboken, N.J. : John Wiley & Sons, Inc., c2005
Format: Print
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Built to love creating products that captivate customers

Published: San Francisco, CA : Berrett-Koehler Publishers, c2010
Format: Electronic Resource, Remote
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Chance or choice unlocking innovation success

Published: Boca Raton, Fla. : CRC Press, 2013
Format: Electronic Resource, Remote
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Chance or choice unlocking innovation success

Published: Boca Raton, Fla. : CRC Press, 2013
Format: Electronic Resource, Remote
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Closing the innovation gap : reigniting the spark of creativity in a global economy

Published: New York : McGraw-Hill, c2009
Format: Print
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The complete idiot's guide to cashing in on your inventions

Published: New York, NY : Alpha Books, c2010
Format: Electronic Resource, Remote
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Coolfarming turn your great idea into the next big thing

Published: New York : American Management Association, 2010
Format: Electronic Resource, Remote
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Copycats : how smart companies use imitation to gain a strategic edge

Published: Boston, Mass. : Harvard Business Press, c2010
Format: Print
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Creating profitable new products and markets

Published: New York : AMACOM, 1980
Format: Print
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A crossfunctional approach to evaluating multiple line extensions for assembled products

Published: Cambridge, Mass. : Marketing Science Institute, 1999
Format: Print
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Developing global new products : challenges to U.S. competiviteness

Published: Ann Arbor, Mich. : UMI Research Press, 1987
Format: Print
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Developing new products and services : learning, differentiation and innovation

Published: New York : Business Expert Press, 2011
Format: Print
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