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Handbook of qualitative research methods in marketing

Published: Cheltenham, UK ; Northampton, MA : Edward Elgar, c2006
Format: Print
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Information search style and business performance in dynamic and stable environments : an exploratory study

Published: Cambridge, Mass. : Marketing Science Institute, 1997
Format: Print
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The marketing research project manual

Published: St. Paul : West Pub. Co., c1991
Format: Print
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The market research toolbox : a concise guide for beginners

Published: Thousand Oaks, Calif. : Sage Publications, c1996
Format: Print
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The market research toolbox : a concise guide for beginners

Published: Thousand, Oaks, Calif. : Sage Publications, c2006
Format: Print
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Online panel research a data quality perspective

Published: Chichester, West Sussex : Wiley, 2014
Format: Electronic Resource, Remote
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Preproduction market potential assessment of innovative consumer products

Published: Cambridge, Mass. : Marketing Science Institute, c1998
Format: Print
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Qualitative market research

Published: [Bradford, West Yorkshire, Eng.] : MCB University Press, 1998-
Format: Electronic Resource, Remote
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Qualitative methods for marketplace research

Published: Thousand Oaks, Calif. : Sage, c2001
Format: Print
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Qualitative research methods in public relations and marketing communications

Published: New York, NY : Routledge, 2011
Format: Electronic Resource, Remote
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Qualitative research methods in public relations and marketing communications

Published: London ; New York : Routledge, 2002
Format: Print
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Qualitative research methods in public relations and marketing communications

Published: New York, NY : Routledge, 2011
Format: Print
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Refocusing focus groups : a practical guide

Published: Ithaca, NY : Paramount Market Publishing, c2010
Format: Print
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Using qualitative research in advertising: strategies, techniques, and applications

Published: Thousand Oaks, Calif. : Sage, c2002
Format: Print
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