Advanced Web metrics with Google Analytics / Brian Clifton

Author(s): Clifton, Brian, 1969-
Online: Connect to Safari Books online
Retrieving Holdings Information
Subjects: Google Analytics
Electronic books
Web usage mining
Internet users--Statistics--Data processing
Google Analytics
Formats: Electronic Resource, Remote
Material Type: Books
Language: English
Audience: Unspecified
Edition: 2nd ed
Published: Indianapolis, Ind. : Wiley Pub., c2010
Series: Serious skills
Serious skills
LC Classification: T, TK
Physical Description: 1 online resource (xxv, 501 p.) : ill
Alternate Titles: In: Safari books online
Print version: Clifton, Brian, 1969- Advanced Web metrics with Google Analytics. (DLC) 2009052154 (OCoLC)437299525 2nd ed. Indianapolis, Ind. : Wiley Pub., c2010 9780470562314
Additional Authors: Safari Books Online (Firm)
Notes: ISBN: 9780470634929 (electronic bk.)
ISBN: 0470634928 (electronic bk.)
ISBN: 0470562315
ISBN: 9780470562314
Includes bibliographical references and index
Description based on print version record
Available to OhioLINK libraries
Summary: "This second edition of the bestselling Advanced Web Metrics with Google Analytics is the perfect book for marketers, vendors, consultants, and Webmasters who want to learn the installation, configuration, tracking techniques, and best practices of Google Analytics. Advanced Web Metrics with Google Analytics, Second Edition is valuable for both novice and experienced users of Google Analytics"--Resource description page
OCLC Number: 607552634
ISBN/ISSN: 9780470634929